Hano Jewelers & Resin Arts

Hano Jewelers & Resin Arts makes handmade resin pieces — wedding and nikkah plaques, preserved-flower frames, resin jewellery, coasters, clocks and soy candles.

Almost nothing in the range is mass-produced, so the store had to work as a commissioning tool as much as a checkout.

A keepsake is bought for a person and a date, not from a spec sheet. A default WooCommerce grid strips exactly the thing the buyer is paying for.

The range is also unusually broad for a maker this size — ten distinct categories — which makes a flat product list unnavigable.

Lead with the object. The homepage opens on three full-bleed photographs of finished commissions, so the first thing a visitor reads is craft rather than pricing.

Then split the catalogue by occasion and object type — Nikkah Plaques, Personalised Plaques, Preserved Flowers, Jewellery, Tea Coasters, Vanity Trays, Clocks, Candles — so a buyer arriving with an occasion in mind lands one click from it.

Soft blush and white, with the photography carrying all of the colour. Resin work is glossy and detailed; the interface stays quiet so it does not compete.

Search sits in the header rather than behind an icon, because customers arrive looking for a specific occasion piece.

WordPress and WooCommerce on an Elementor base, so the owner can add a new commission type without needing a developer.

Standard commerce furniture — account, wishlist, cart drawer with live count, and a delivery threshold announced sitewide.

A live storefront covering ten product categories, with the catalogue structured by occasion so that a one-off commission can still be found and bought like a stocked item.